Designed for small and micro enterprises (less than 20 employees), the ‘Business Planning for Maximum Growth’ programme is conducted over 4 half day ‘Masterclass’ workshops that run over a period of 8 to 12 weeks.
We use our Active Learning approach which involves attendees using key tools and techniques applied to their own business challenge, bringing these themes to life and embedding learning – participants leave each Masterclass with an action plan that they have developed to use in their business and to prepare for the following modules:
The program can be tailored to meet a specific group of companies or geographies with core modules covering the following areas:
1) Masterclass One: Your Business Plan for Growth
Understand why you need a Business Plan to take your business to the next level and what to include in a good business plan.
2) Masterclass Two: Control your Business Finances
Understand the fundamental numbers that drive business success, think about your numbers, gain some insights and identify areas for further investigation.
3) Masterclass Three: Creating Customer Demand
Understand the principals of building consumer and customer engagement to create sales or leads in the digital age with a focus on understanding your target market, why they should be interested in your offer and how to reach them. The basics of marketing.
4) Masterclass Four: Pitch Perfect, Network like a Pro
Translate your offer into a value proposition that articulates quickly and effectively why a lead or potential customer should consider you and your business.
This program was designed in collaboration with Hugh O’Donnell – High Performance Consortium
Senior Associate, XPotential Australia New Zealand
Favourite pair of shoes (boots): My Hi-Tec hiking boots bought in Fairbanks Alaska. If I am wearing these it means I am out in the wild either in Canada, Alaska or in my home state of Tasmania. While not expeditions, these trips require good planning, managed risk and good company to be successful – much like business!
Professional Background
David has extensive executive management experience managing large organisations across multiple FMCG categories and geographies. He has successfully led major change programs and large teams of people. His career has enabled him to gain experience in global and Australasian companies including National Foods, Dairy Farmers, Goodman Fielder, Kellogg’s, Boot’s Healthcare and Proctor and Gamble. David has worked in multiple geographies (Europe, UK, Asia, Australia and New Zealand) in both line and functional roles (Sales, Marketing and Supply Chain). Additionally, he has led and supported major change projects: the revitalisation and sale of the Dairy Farmers business; major acquisition integration programs at National Foods and Goodman Fielder, and; restructuring of the Sales and Logistics function at Kellogg’s Australia and Japan. More recently David was Director Business-Development for the Australian Food & Grocery Council, the premier industry body.
Today David consults to companies and governments while being involved in small family businesses in Tasmania.
If you are a leader responsible for strategy development and its implementation and you want to have the greatest chance of success – Strategisation is for you!